Aims: The aims of the unit are to provide students with a fundamental understanding to the key areas of operations management in both the service and product contexts.
Learning Outcomes: The learning outcomes will facilitate the students critical awareness of the relationship between operations strategy and business strategy and provide the necessary skills to analyse operational issues at a strategic level in both service and manufacturing environments.
Skills:
* Intellectual Skills - Proactively synergise operational context with knowledge based cognition (F)
* Professional Skills - Process Design, Analysis and Improvement; Service Quality Analysis and Improvement (T, A)
* Practical Skills - Process Design, Analysis and Improvement; Service Quality Analysis and Improvement (T, A)
Content: This unit focuses on the process involved in efficiently and effectively transforming inputs (labour, capital, materials etc) into useful outputs (i.e. goods and services). The unit places approximately equal emphasis on service and manufacturing operations. Managerial issues are studied through the discussion of theoretical concepts and application in real world situations. Topics to be covered include: the role of operations management and operations strategy, process choice, (process) quality, lean thinking, service operations management, service-quality, online service quality and service improvement strategies.
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