Aims & Learning Objectives:
To provide students with an introductory course in international business and a common foundation for the study of other international modules.
Students should be able to:
* show an appreciation of the complexity of the international environment businesses have to operate in.
* understand the underlying patterns, motivations for and modes of international trade and investment.
* appreciate the role of national and supra-national organisations in the formation of international trade and investment policies.
Content:
The course will: introduce the subject of international business; outline its historical evolution to show how prevalent it has become today; consider the complexities of the international business environment; establish the underpinnings of international trade and investment theory; outline the use of policy instruments which encourage/ discourage trade and investment; outline the modes of entry available to firms.
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