|
 Academic Year:
| 2013/4 |
| Owning Department/School:
| Department of Mechanical Engineering (administered by the Learning Partnerships Office) |
| Credits:
| 6 |
| Level:
| Intermediate (FHEQ level 5) |
| Period: |
Academic Year at Wiltshire College |
| Assessment:
| CW80OT20 |
| Supplementary Assessment: |
Like-for-like reassessment (where allowed by programme regulations) |
| Requisites:
| |
| Description:
| Aims: The aims of this unit are to explain the managerial, operational and logistical requirements of a motorsport based organisation, with particular regard to SMEs, to include sponsorship arrangements, budgets and human resources. Learning Outcomes: At the end of this unit students should be able to: * Provide an overview relating to the management and operation of a motorsport team with due regard for legal, regulatory, ethical and social requirements; * Understand the logistical requirements of a motorsport team; * Define the practical requirements of a motorsport sponsorship arrangement. Skills: During the unit students should gain the following skills: Intellectual: * Arbitrating between team and sponsor requirements (F) * Formulating outcomes (F) * Making and defending decisions (F) * Negotiation with involved parties (F) Professional: * Making written and verbal presentations (F) * Representing the interests of an organisation (F) * Facilitation and negotiation (F) Practical: * Plan a team's marketing and publicity campaign (T,A) * Organise the sponsorship package for a motorsport event (T,A) * Maximise the benefits to a sponsor, before, during and after an event (T,A) * Plan a team's involvement in a motorsport event (T,A). * Prepare a team schedule for a motorsport event (T,A) * Use of spread sheet packages (T,A) Key: * Writing reports (A) * Applying numerical techniques (A). Content: This unit includes: * Team organisation and management * Human resources * Health and safety * Customer relations * Programme planning and budgeting * Event protocols * Marketing * Sponsorship * Corporate hospitality * Media interaction * World market place * Vehicle and equipment transport requirements * Staff transportation and subsistence requirements * Stock control systems * Quality control techniques * Component identification and critical life monitoring. |
| Programme availability: |
LP20607 is Compulsory on the following programmes:Programmes administered by the Learning Partnerships Office
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