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 Academic Year: | 2016/7 |
| Owning Department/School: | Department of Mechanical Engineering |
| Credits: | 6 [equivalent to 12 CATS credits] |
| Notional Study Hours: | 120 |
| Level: | Masters UG & PG (FHEQ level 7) |
| Period: |
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| Assessment Summary: | CW 100% |
| Assessment Detail: |
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| Supplementary Assessment: |
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| Requisites: | |
| Description:
| Aims: To familiarise the student with the role of design and creativity in innovation. To study the practical application of a number of tools and techniques for creativity and advanced design methods for innovation. Learning Outcomes: On successful completion of this unit the student will be able to: * Describe the relationship between creativity, design and innovation. * Discuss the conflicting drivers of modern design and innovation. * Describe some of the underlying principles of creativity * Describe the role that product design discipline plays in delivering innovation to the market. * Discuss some of the methods and approaches from product design that are used in industry to deliver innovation. * Select and apply appropriate creative methods for technical problems. Skills: Building skills to deliver or manage innovation by having the ability to: * Apply the fundamental principles of creativity; * Select and apply methods from product design to improve the performance of existing systems and create new systems. Content: The unit introduces: the relationships between design, creativity and innovation and several advanced design methods for innovation. Taught content includes: theories and current research on creativity in design; user-centred design and product styling as important approaches for product innovation. A number of idea-to-innovation case studies are presented, in order to demonstrate the links between creativity, design and innovation. A hands-on design-innovation activity is run to learn how to select and apply appropriate creative methods to solve technical problems. The main assessment involves writing a critical essay linking a tool, technique or approach to an industrial innovation context. |
| Programme availability: |
ME50306 is Compulsory on the following programmes:School of Management
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Notes:
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