MN50552: Qualitative methods for management 1
Academic Year: | 2019/0 |
Owning Department/School: | School of Management |
Credits: | 6 [equivalent to 12 CATS credits] |
Notional Study Hours: | 120 |
Level: | Masters UG & PG (FHEQ level 7) |
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Assessment Summary: | CW 100% |
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Description: | Aims: To equip students with an understanding of the rationale for and appropriate use of qualitative methods in social research, and the skills to conduct qualitative research. Learning Outcomes: Knowledge and Understanding: * Appreciate the rationale for when to use qualitative methods, and where relevant the relationship between qualitative and quantitative methods * Understand the epistemological assumptions that underpin qualitative methodology Intellectual skills: * Be able to define researchable problems using qualitative methods * Be able to select appropriate qualitative methods for research questions * Understand how issues of measurement, validity, reliability and replicability are addressed within qualitative methods * Be able to conduct research using qualitative methods, including the use of recording techniques * Know how to approach the analysis of qualitative data * Recognise how tools for research are developed in response to a particular research question * Recognise the cultural context of the design, conduct, analysis and interpretation of qualitative material and the implications of this for formulating research designs. Skills: During the unit students are expected to develop their skills in the following areas: * Understand the relationships between, and the rationale for, qualitative and quantitative research methods (T, F, A) * Appreciate the strengths and weaknesses of different qualitative methods (T, F, A) * Appreciate cross-cultural issues in qualitative research (T, F) * Be able to define a researchable problem and formulate research questions (T, F, A) * Be able to design a short interview protocol (T, F) * Learn to read critically published qualitative research and be able to debate the appropriateness of different fieldwork methods (F) * Be able to carry out qualitative analysis (T, F, A) Professional practice skills: * Understand ethical issues in relation to qualitative research (T, F, A) * Acquire computing skills for qualitative research (T, F). Content: The unit will comprise: 1. Lectures provide theoretical understanding and practical experience of methods of Qualitative Research. Topics covered include: action research; ethnography; observation; grounded theory; discourse analyses; the use of video in research; life histories; interviews; ethics and the politics of research. 2. Introduction to computer aided qualitative analysis using Nvivo. 3. Seminars in which students discuss set articles related to each lecture topic. |
Programme availability: |
MN50552 is Compulsory on the following programmes:School of Management
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