Skip to main content

Using the Key message component in Typecase

How to use the Key message component to direct people on the University website to important, time-critical information.

When to use the Key message component

Use the Key message component to direct users to important, time-critical, temporary information they need to read immediately.

You can use the Key message component on a:

  • Campaign
  • Landing page

A screenshot of the Key message component on a live page

Things to avoid

Don't leave the Key message on the page longer than it needs to be there. Key messages are supposed to be for time-critical information, so remove the message when it's no longer relevant.

Don't use the Key message component at the same time as the Hero call to action component. This makes the page visually cluttered and confusing for users as they don't know which message is more important.

Creating accessible content

You must make sure your content is accessible.

As a public sector body, we're legally required to make the content on our website as accessible as possible. The government checks our content to make sure it complies with the internationally recognised guidelines from the World Wide Web Consortium (W3C).

Find out more about accessibility or contact beta-content@bath.ac.uk if you have any questions.

Finding the Key message component

To find the Key message component:

  1. Open the drop-down menu under 'Top of page fixed-position components'.
  2. Select 'Key message'.
  3. Click 'Add component'.

The Key message will appear beneath 'Component(s) currently in use'.

Adding content to the Key message component

  1. Under 'Call to action link text', add a short sentence to tell people what they need to find out, for example, 'See our courses in Clearing.'
  2. Under 'Call to action target', add the URL to link users to the page where they can find the information.

Contact us

If you have any questions about creating content or using Typecase, get in touch.


On this page